Tuesday, December 16, 2008

Local Business Results - above the organic listings

Search For a Local Vendor

Have you done a search for a local vendor because you needed to find a specfic product or service and you wanted to find the closest vendor to your house?

Most of us are aware that there are 10 listings per results page for both Google and Yahoo. In Search Engine Optimization speak, these 10 listings are called "organic listings". The listings on the right column are sponsored listings, people generally know that some bigger company paid to get their ad there. It's generally agreed in the SEO community that people tend to trust a listing in the organic serps before they trust a firm that has the big bucks to dominate the right hand sponsored listings.

But there's a way to get YOUR listing ABOVE the ten organic listings. Google calls these listings Google Maps. But that's the term Google gives to the webmasters.
What does the regular person using the search engine see?

Local Business Results for ____ in ____




Google Provided instructional YouTube for webmasters:




Contact David Bruce Jr @
davidbrucejr@frederickwebpromotions.com 240 644-7530

Saturday, December 6, 2008

Donate to Mission of Mercy and get Blog like this

Donate $25 to Frederick Maryland's own "A Mission of Mercy" and Get a Business Blog just like this one



Blog aren't just for diaries or political causes anymore... Business Blogs Simply Outperform Conventional Websites!

Frederick Mission of Mercy needs volunteer Dentist

"A Mission of Mercy" operates a Free Mobile Medical Clinic in 4 states, it's HQ is right here in downtown City of Frederick Maryland.


Mission of Mercy MD & PA free health care


Frederick Web Promotions set up a Facebook page for our Local Frederick Maryland Charity



Go to http://frederickgives.org, donate $25 (I'll be able to see who donated, and Frederick Web Promotions will create, set up, and manage a Busines Blog just like the dozens of others we manage for our Frederick Maryland Small Business Advertising Clients.

See our client list for examples.

Full price of a Business Blog, just like this one, is $120 per year!

Donate just $25 to "A Mission of Mercy" via the FaceBook page and save $95



What is a Business Blog?

http://sbinformation.about.com/cs/ecommerce/a/bblogs.htm




Contact David Bruce Jr @
davidbrucejr@frederickwebpromotions.com 240 644-7530

Sunday, October 19, 2008

The Power of Company Blogs

Time and time again a company blog outperforms a conventional website OUTPERFORMS a given companies existing website.
To answer that question it's best to ask a bigger, better question:

How does Google decide who gets to be ranked where or why is one site ranked higher than another?

Let's say there are three similar websites from three competitors.
...without something unique about a given site, and they're all homogeneous, then the only thing left for Google to use as a deciding factor is:

Number of incoming links
The quality of those incoming links

a high(er) quality incoming link

If site one has 12 incoming links
site two has 120 incoming links
site three has 12000 incoming links


who do you think is going to rank #1???

However... if http://fredericknewspost.com links to you
and http://washingtonpost.com links to you...

Which one do you think is going to 'carry more weight'?

If you were Google, what would YOU do about that?

Want Proof?




Do your self a favor, get a blog for your company before your competitors get one...

Do It NOW!!!

Contact David Bruce Jr @
davidbrucejr@frederickwebpromotions.com 240 315-1515

Monday, September 29, 2008

I want MY website ranked, not some blog?

I'm hearing from prospective clients that want to hire a local Search Engine Optimization Company:

"Why would I want some blog listed in Google? I want MY (existing) website to be Nubmer ONE in Google.


Here's the low down on "How to Get YOUR website ranked"

How Google decides which site goes in the number ONE spot depends on a formula (one that Google most definatly wants to keep secret). That formula uses "Link Popularity" to figure into it's "wieghting scale".

What is "Link Popularity"?

"Back Links or otherwise known as Inbound Links are links pointing to your website from another website. The number of such back links that point towards your website indicates the importance and the popularity of your website to the search engines"

Excerpted from: Importance of Back Links to a Website and How to Obtain Them. by Kanaga Siva
http://www.goarticles.com/cgi-bin/showa.cgi?C=1146388


Ok, so what exactly is meant by "Wieghting Scale"?

If your website url (link) is used in, lets say an article on:


  • WashingtonPost.com




  • FrederickNewsPost.com




  • Which of those two (online versions of) newspapers is going to carry more 'wieght'?

    Which brings us to: "Why a blogspot.com blog"?

    Easy answer: To get the As Many Of top ten listings (for a given keyword or keyword phrase) in the S.E.R.P.s pages to have YOUR company listed.

    Ok, so now what's a s.e.r.p. ???

    Search Engine Results Page



    how do we go about CRUSHING the competitors listings in Google?

    Fill the top spots with a listing, any listing, something that has:


  • YOUR Company NAME




  • YOUR Phone Number




  • and assuming you paid the search engine consultant...


  • YOUR company website's URL




  • what'll that get you?

    crowd out the competitors listings

    Effectively create incoming links to YOUR existing website.
    (back links are also called incoming links)

    Now why would we do that?

    Blogs are the "Bait on the end of your hook.

    You probably don't want to change your main website all that much...

    You CAN however change a company blog OFTEN

    Why?


    ... we want to keep changing the bait until we hit on the correct 'bait' (keyword phrase) that makes your phone ring/ email inquiries/ ORDERS keep coming in.




    Contact David Bruce Jr @
    davidbrucejr@frederickwebpromotions.com 240 644-7530

    Friday, August 22, 2008

    If you're not in Google, you don't exist

    Google is set to be THE PHONE COMPANY in the near future.


    What "MA BELL" was to the 1950's, Google will be to the 2010's.

    This is indisputable...


    The advertising paradigm of the last century was to use the Yellow Pages, the Phone book was THE way to get your companies message out to the buying public.

    NOT ANY MORE!!!


    If your company isn't listed at or near the top of Google

    YOU DO NOT EXIST

    Google results will soon be on everyone's cell phone, soon all cell phones will come with Internet access as standard equipment.

    Don't get left behind.

    So what can Frederick Web Promotions do for you?

    Just look at our PROVEN track record:

    Google will NOT take your word for what you claim your website is about...

    Frederick Web Promotions specializes in making Google say what you want Google to say about your business.



    Contact David Bruce Jr @
    davidbrucejr@frederickwebpromotions.com 240 644-7530

    Thursday, July 10, 2008

    Key Word Phrase- that's what makes you money

    What do people actually type into Google in order to find a company that does what you do?

    Well, that's not whats on the minds of prospective customers, is it?

    They really don't care what you do... all they care about is what they need to have/ or have done, right?

    What word or words (or phrase) is someone really going to type into a search engine like Google or Yahoo to find what they need done?

    The first thing a person sees when they type x, y or z into Google is that they forgot to tell Google WHERE they want to go to buy x, y or z.

    What if search engine results for a company in Africa or Asia or Alaska show up?

    doesn't do em much good...

    so then they get smarter: x, y or z in Frederick County Maryland...

    Now were getting closer.



    Frederick Web Promotions uses:

    -Science
    -Skill
    - & Knowledge of the Game


    To make your company websites & company blogs that actually make you money!




    Contact David Bruce Jr @ davidbrucejr@frederickwebpromotions.com 240 644-7530

    Thursday, July 3, 2008

    Too much Business... Really?

    Too much business?


    Is there such a thing as Too Much Business?

    Don't turn away business... raise your prices!


    While talking to local Frederick County business owners I frequenly hear this phrase:

    "I've got too much business!!... I don't want any more customers."


    "I'm booked solid! I cant handle any new clients."

    These business owners work alone, they don't want the headaches of hiring employees or having them not show up for work.

    Never Turn away business!... Raise your prices!


    What you want is customers who can afford to pay you what you want to get paid.

    You want clients from the upper income group...the kind of people who don't have to check their bank balance... People that have disposable income

    Did you know that 7% of all Montgomery County Residents are Millionaires?


    Here's what you do... so you're booked solid with your existing client base, right?


    Set up a website, raise the fees you charge (on that site), put a different cell phone number and/or a different email address JUST FOR THAT SITE!


    The fees you quote from that new stream of business, charge so much that you're embarrased to hear the figure leave your mouth...


    When they say yes... you FIND A WAY to accomodate them.


    this is simple.


    David Bruce Jr.

    Frederick Web Promotions
    http://frederickwebpromotions.com


    With Google advertising they're only 2 things:
    RESULTS
    excuses
    there can only be one #1
    Get a top ten listing for your company website now!

    Contact David Bruce Jr @ davidbrucejr@frederickwebpromotions.com 240 644-7530